Tuff Clad Pte Ltd was started in 1974 by the Shu Brothers,
Sunny and Robert Shu, when they obtained the Tuff-Kote Dinol
franchise to offer rust protection for cars in Singapore.
The sound and effective marketing strategies adopted by
the Shu Brothers saw this rust proofing business growing at
a compounded rate of 100% per year. By 1975, Tuffi's territories
expanded to include Indonesia and Thailand, followed by Malaysia
and Brunei. Quite a remarkable achievement within 4 years of obtaining
the first franchise.
To keep the local and the overseas businesses separate, Tuffi
Pte Ltd was set up in 1975 to manage the overseas operations.
Country distributors were appointed to operate the Tuff-Kote
Dinol centres. Tuffi also provide support in the areas of marketing, technical
and sales training of the Tuff-Kote Dinol centres.
In 1979, Tuffi was enlisted by the Tuff-Kote Dinol headquarters
to take over their operations in Taiwan. Under the helm of
the Shu Brothers, Tuff-Kote Dinol Taiwan's business expanded
to include the rust proofing business at the Car Manufacturer
level, supplying semi-automatic equipment to Yue Loong (Nissan
cars), Ford Lio Ho and in recent years, Ching Chung Motor
(VW). In addition to this, our Taiwan office is rust proofing
Mitsubishi cars at the Mitsubishi PDI Centre.
For the past 30 years, the Shu Brothers and Dinol AB, the
manufacturer of Dinitrol and Tuff-Kote Dinol products have
developed very close and mutually beneficial relationships.
When Dinol AB was taken over by EMS-TOGO AG, Tuffi's range
of products expanded to include automotive aftermarket, bus
and truck products. The car manufacturer's approval of EMS-TOGO
Direct Glazing PU products in Europe enabled Tuffi to capture
a big market share in the automotive aftermarket industry.
With the recent acquisition of PYRMO GmbH by Dinol AB, Tuffi's
product range is further enhanced to include cleaners, fillers,
polishers, etc.
Tuff Clad's business in Singapore has evolved over the years
to provide a complete car care solution to not only car owners
but the Car Distributors/Agents as well. Its services include,
pre-delivery inspection works, body repairs, and spray painting
with the latest oven-baked techniques and paints.
Tuff Clad also provides special corrosion resistant linings
and coatings to (special application vehicles) namely, military
vehicles, fire engines, offshore vehicles, forklifts, garbage
trucks, etc. Besides this, it also offers corrosion prevention
program contracts for old military trucks and vehicles.
Tuff Clad is also the authorised windscreen replacement specialist
for a few renowned insurance companies and it also handles
motor accident claims.
Besides the rust proofing & corrosion protection businesses,
Tuffi's name is also associated with the business of mechanical
packings and seals in the local market. Tuffi Mechanical Pte
Ltd was incorporated in 1979 to handle the German brand, Merkel,
renowned for its moulded heavy-duty hydraulic seals.
To penetrate further into the hydraulic seals business, Tuffi's
seal manufacturing facility was set up in 1993. Tuffi Mechanical supplies both to end-users and stockists of seals.
Tuffi Build Pte Ltd was set up to provide the building construction
industry with related specialised services in the A + A works,
waterproofing solutions, anti-algae coatings, corrosion problems, floor coatings, etc.
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